-TECH REPUBLIC, 1 APRIL 2016, FEAT. PROF. BRYANT WALKER SMITH:
Hours before CEO Elon Musk appeared to announce Tesla’s Model 3 Thursday night, hundreds of eager fans were already lined up at Tesla dealerships across the United States to put $1,000 down as a reservation for the new $35,000 electric car—without having seen it. After the grand unveil, Musk revealed that Tesla had already received over 115,000 reservations for the Model 3—or $115 million in cash and over $4 billion.
The Model 3 is the latest model in Musk’s “masterplan” towards an environmentally-sustainable future. “Why does Tesla exist?” asked Musk. “Why does it matter? It’s very important to accelerate the transition to sustainable transport.” <Read More>